Adobe的移动战略尚未消亡

Kevin Lynch, Adobe's chief technology officer, used his kickoff keynote at Adobe马克斯 2011 推出创意云, a cloud-centric approach that includes a subscription approach and a community/collaborative element. 林奇的潜在信息, 虽然, 在演示一些基于触摸的应用程序, Adobe的移动战略还远未消亡.

"Just like our desktop applications are available on multiple platforms,林奇说。, "our touch-based applications will be available on multiple tablet operating systems."

对于那些期待奥多比把它的死人带出来的人, 套用Monty Python的一个著名短剧, Lynch's keynote was intended to show that its mobile strategy is not dead yet.

"A number of the applications we're showing today will first be available on iOS,林奇说。, referring to the operating system that powers Apple's iPad, iPhone, 和iPod Touch. "The other applications will first be available on Android, but we plan to make all the applications we're showing today available on both platforms."

在我们的文章中惠普TouchPad的消亡, we brought into question Adobe's multi-platform Flash Player mobile strategy when Android appeared to be the last operating system alternative to Apple's iOS. 林奇的主题演讲, there was no mention of two mobile operating systems Adobe touted at last year's MAX -- Microsoft's Windows 7 Phone and the WebOS that HP acquired from Palm and is actively shopping around to other handset and tablet manufacturers after HP killed off its own phone and tablet devices.

Yet Lynch pointedly mentioned the 研究 In Motion Playbook, 搭载RIM QNX操作系统的手机, as another mobile operating system that Adobe plans to continue support for.

目前还不清楚, 虽然 whether QNX would receive the six applications that Lynch demonstrated on Android or iOS devices, or whether QNX would be relegated to the role that Linux plays in Adobe's desktop strategy: a third operating system on which Flash Player is available but which does not have equal standing to the Macintosh and Windows desktop operating systems due to a lack of Linux-compatible desktop applications.

The lack of clear support for applications on QNX may be Adobe's attempt to see whether RIM emphasizes its newfound love for Android applications within the emulator that RIM has showcased several times during the past six months. The emulator is a QNX application that allows multiple Android applications to be run on PlayBook hardware, in no small part due to the fact that the PlayBook uses the same processor as several Android tablets.

Lynch spent the majority of his Android demonstration time on stage with a Samsung Galaxy Tab 10.1、尺寸最接近苹果iPad 2的安卓平板电脑. The choice was curious given the uncertainty of Samsung's ability to sell the tablet in a number of countries.

对于那些可能没有关注10人传奇的人.1英寸Galaxy Tab, 及其姊妹手机Galaxy S II, Apple claims that the devices are so close in appearance, functionality and performance to Apple's phone and tablet devices that it is suing for patent infringement. Both companies are now locked in a series of bitter lawsuits and injunction attempts in Australia, 欧洲, 和北美, with Apple successfully winning injunctions against selling the Galaxy Tab in Germany and the Australian continent.

对于Adobe, the chance to somewhat interchangeably use both a Galaxy Tab and an iPad on stage during its keynote demonstrations may be an attempt to emphasize its refined mobile strategy: taking the middle ground between mobile touch-based platforms, 至少在应用程序方面是这样. While there's no chance we'll see Flash Player on the iOS platform anytime soon, 如果有, Adobe demonstrated in the keynote that AIR-based applications can be run just as easily on iOS as they can on Android devices.

Whether Adobe continues to breathe life into Android and QNX by continued support, or moves to a Swiss-like neutral approach to all touch-based operating systems with its emphasis on the Creative Cloud, 还有待观察. 这条消息来自Adobe的主题演讲, 虽然, is that its mobile strategy approach seems to be far from dead and may -- according to the company -- have enough legs under it get up and take a walk.

Adobe马克斯 continues at the Los Angeles Convention Center through Wednesday.